Welcoming more than 200,000 patrons each year, the venue is comprised of two ice sheets: an Olympic ice rink and an NHL rink surrounded by a 4,250-seat arena and 14 suites. The arena hosts a variety of sporting and live entertainment events on both a local and national level.
Cedar Rapids, IA 52404
EXECUTIVE DIRECTOR
(319) 398-5211
MARKET INFORMATION
| TOTAL POPULATION | 261,429 |
|---|---|
| MEDIAN AGE | 37.8 |
| UNDER 5 YEARS | 6.35% |
| 5-14 YEARS | 13.58% |
| 15-24 YEARS | 13.45% |
| 25-34 YEARS | 13.08% |
| 35-44 YEARS | 12.87% |
| 45-54 YEARS | 14.18% |
| 55-64 YEARS | 12.35% |
| 65-74 YEARS | 7.45% |
| OVER 74 YEARS | 6.69% |
TELEVISION
KCRG (ABC) – PJ Cahill Pj.Cahill@sourcemedia.netKWWL (NBC) – Trish Kennedy Tkennedy@kwwl.com
KGAN (CBS) – Scott Ireland – Sireland@sbgtv.com
KFXA (FOX) – Scott Ireland – Sireland@sbgtv.com
OnMedia Cable – Jennifer Krautbauer – Jkrautbauer@onmediaadsales.com
RADIO
NRG Media• KOKZ – Classic Hits – 105.7 (#1 Classic Hits)
• KFMW-ROCK-108 (#1 Rock)
• KWLO- ESPN-1330 AM
• KXEL- NEWS/TALK- 1540 AM
IHeartMedia
• KKSY- New Country- 96.5
• KKRQ- Classic Rock- 100.7 (#1 Classic Rock)
• KMJM- AM: Classic Country- 1360
• KXIC- News/Talk-800
• WMT – News Talk -600 (#1 News/Talk)
Townsquare Media
• KRQN- Top 40- 107.1
• KRNA- Alt Rock- 94.1
• KHAK- Country- 98.1 (#1 Country)
• KDAT- AC- 104.5 (#1 AC)
Independent CR group
• KZIA- Top 40- 102.9 (#1 Top 40)
• KGYM- Sports/ Talk – 1600 (#1 Sports)
Iowa Public Radio
• WSUI- News- 910 (Doesn’t subscribe to Arbitron but would be #1 news most likely- large coverage area)
• KSUI- Classical – 91.7
• KUNI- Classical- 90.9
KMRY – 93.1 – Oldies/Classic Hits
KMWS- 101.9 – Christian (Doesn’t subscribe to Arbitron but would be #1 AC/Family)
Group Sales Assets
- 300 Local company contacts
- 200 Youth sports contacts
- 50 Pre-school & daycare contacts
- 150 Area school contacts
- 100 Area church contacts
- 50 Super group code companies including Transamerica, Mercy Hospital, St Lukes, United Fire Group, ADM, and General Mills
Venue Marketing Resources
- (2) Digital Billboards: Located along the heavily trafficked highway I-380
- (1) Outdoor Digital Marquee downtown
- (18) Digital Arena Signs: Providing advertising and exposure at all U.S. Cellular Center events
- (22) LCDs TVs: Located throughout the complex and capable of running: 30 commercial spots
- Cedar Rapids Titans Football- Ticket giveaways/in-game promotions at (8) home games
- Ticketmaster Eblast- Custom email notifications to regional Ticketmaster database
Grassroots Marketing
- Utility Bill Stuffers- $250 to distribute to 47,000 homes
- Mt Mercy Eblast- $0 to eblast to 1,800 students (with school approval)
- Coe College B.O.B. Newsletter- $0 to 1,400 students (with school approval)
- Kirkwood College Newsletter – $0 to 9,000 (with school student activities approval)
- University of Iowa Ped Mall Poster distribution – 40 locations on trade basis
MAJOR EMPLOYERS
Rockwell Collins: 9,470Transamerica: 3,800
St Luke’s Hospital: 2,979
Cedar Rapids Schools: 2,956
Mercy Medical Center: 2,312
Whirlpool: 2,200
Nordstrom Direct: 1,691
Kirkwood Community College: 1,613
Quaker Food & Snacks: 1,068
LOCAL COLLEGES AND UNIVERSITIES
MT MERCY COLLEGE – 1,800 STUDENTSCOE COLLEGE – 1,400 STUDENTS
KIRKWOOD COLLEGE – 9,000 STUDENTS
UNIVERSITY OF IOWA – 22,000 STUDENTS (LOCATED IN IOWA CITY)
